Design Divas: Wendy from Little Buttons Boutiqueby Jen Stanbrook on Jul 5, 2013 • 10:00 am 2 Comments
Today I’m thrilled to have another Design Diva and fabulous business mum on the blog today. Wendy runs her own clothing business and is here to tell us how she became inspired to take the plunge! Please do get in touch if you’d like featured next – firstname.lastname@example.org
What’s your name? Wendy Murray
How many children and old are they? I have a 3 year old son named Joshua
What is the name of your business? Little Buttons Boutique
What is your business and when did you start it?
I started the business in June 2013 and sell contemporary and organic clothing and accessories for babies and children aged 0-2 years via my online boutique. I am also planning to stock new baby gifts and organic skincare in the very near future.
What was the inspiration behind your business?
I was made redundant a year after having my son and saw it as an ideal opportunity to start my own business whilst still having the flexibility to work around my sons needs. Having a little boy, I always found there was a much wider range of clothing available for girls than boys and I began to think about setting up an online boutique which would allow other mums to shop at a time that suited them, provide beautifully designed, premium quality clothing that is a little different to what is available on the high street and ensure that boys and girls were equally catered for. As my son had quite bad eczema when he was a baby I decided to stock organic clothing which is extra soft and gentle on sensitive skin and came across some fantastic organic designers who produce stylish and modern clothing which I loved.
Can you share 3 positive aspects about being a business mum?
The main positive is being able to manage the hours I work so that I am always available when my son needs me. Another positive is that there has been so much support from fellow business mums and I’ve had loads of encouragement from women in similar situations, trying to manage a work/life balance. Also, getting great feedback and getting to know my customers has made it really worthwhile and I love what I do.
Sometimes it can be a bit isolating as before I had my son I was used to working full time and always interacting with colleagues and friends. Working from home on my computer alone is not quite the same! However I wouldn’t change it as I mentioned before, there is lots of support out there and the rewards definitely outweigh the downsides.
How do you keep motivated?
Getting lovely feedback from customers is a big motivation, especially as I’m really passionate about sourcing quality products to ensure we’re providing them with great quality items. It really makes all the hours of research and time spent maintaining the website worth it. Also knowing that I can fit my time around my son makes me want to succeed even more.
Would you change anything you’ve done in building and developing your business?
I’ve noticed some other new businesses have created a countdown to their launch date on social networks etc, to make people aware of their products before actually launching which I think is a great idea.
What tips would you give anyone wanting to start their own business?
I think you really need to be passionate about what you’re doing and the products/services you’re providing, have confidence in your own abilities and take any help which is offered to you. Determination and a sheer will to succeed is essential as there are always issues which pop up but looking at these as learning experiences rather than problems is the best way to move forward.
Thank you so much to Wendy for sharing her story with us, please do support her at the following places:
Website – www.littlebuttonsboutique.co.uk
Twitter – www.twitter.com/LittleButtonsUK
Facebook – www.facebook.com/LittleButtonsBoutique
Contact – email@example.com