Is It a Good Idea to Start an Interior Design Business? 

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Good design has the power to transform an empty room into a charming and lively space. You must give serious consideration to space planning, ergonomics, anthropometrics, and building codes before putting things together.

Mastering interior design takes time, commitment, and talent, but with dedication, it’s achievable. You don’t need upscale talent to know how to sell your ideas, but there’s a lot to do behind the scenes. If you daydream about interior design, and it’s all you can think of, maybe it’s time to start your own business.  

You can trade in your daily commute and unfulfilling job for something that makes you happy. You aren’t creating value. As a matter of fact, you’re wasting your skills and talent because your job doesn’t allow you to take advantage of your strengths. Starting a business isn’t an easy feat; it takes hard work and perseverance to become a successful entrepreneur.

If you suspect that interior design is your professional calling, you’re ready to turn your business dream into reality. 

When to Start Your Own Interior Design Business

If you’re hesitant to start your own interior design business, you’re afraid of failure. Failure is inevitable, but it shouldn’t stop you from taking risks. Embarking on an entrepreneurial endeavour means you’re not playing it safe, so don’t let fear of failure hold you back from exploring the unknown.

Being your own boss allows you to use your capabilities and expertise in a way that’s fulfilling on your part. Here are a few tell-tale signs that indicate the level of your readiness to move out of your comfort zone. 

1. You’re Multifaceted in Your Strengths and Interests

Passion keeps you going regardless of what challenges lie ahead. If you have a passion for interior design, you love it even when you hate it. Interior design offers a one-of-a-kind opportunity to combine creativity, functionality, and personal taste to create inspiring living spaces.

If you have a creative eye and attention to detail, are able to spot trends, and have knowledge of sustainable practices, you should pursue a career in interior design. You’re a jack of all trades, which means you can juggle many different areas in your life. 

2. It’s A Growing Industry 

In Great Britain, the market size for interior design is worth £1.5 billion. Even if there’s high competition, good interior designers are hard to come by, and that won’t change anytime soon. Your profession can take you on many adventures, some of which you may have never experienced before.

There are several domains, such as residential, corporate, and events, to name a few, so the possibilities are inexhaustible.

Take time to learn about GDPR because compliance is a complex, sometimes daunting exercise. Data breach claims in the UK have become increasingly common, although the Courts have made efforts to limit the potential exposure of data controllers. Commitment to the security of personal data is of the essence. 

3. You’re Keen to Learn New Things 

So, you’re enthusiastic to learn new things that would help you widen your horizon. In the process of starting a business, you learn important lessons, whether formally or informally, which come from many places – mentors, peers, books, etc. A willingness to learn shows that you keep your skills up to date and you’re a motivated and quick learner.

When unexpected problems arise, you work hard to overcome these hardships and grow from the experience. It’s recommended to gain hands-on knowledge and seek new opportunities to learn so that you feel more confident in your performance.   

Running an interior design business comes with its own set of rewards. You have the liberty of setting your own schedule, selecting the projects you want, and working closely with clients, witnessing their appreciation for your work. 

How To Turn Your Hobby Into A Lucrative Entrepreneurship 

Your success will depend far more on your business and marketing abilities than your interior design skills. From coordinating resources to developing brand identity, the path to growing a successful business can be filled with trial and error. There are no shortcuts to success, but if you can get a lean start, you’ll be in business making a profit years from now. 

1. You’re In the Creative Field, But It’s Still a Business 

The aim of a business is to earn a profit, but its purpose isn’t to make as much money as possible. Your first hire should be an accountant. You need someone to help you monitor income and expenses so that you can manage cash flow and stay on top of tax deadlines. It’s difficult to manage the business while designing projects and cultivating new relationships, so consider hiring a business manager to help you. They will ensure the company remains productive, efficient, and organised at all times. 

2. Your Instagram Feed Is Your New Website 

You need a website to match your career, so if you don’t have experience building an online platform, hire someone to do the job for you. One of the most important benefits of having a site is that it lets you showcase your best work to prospective clients, giving them a taste of your style, approach, and skillset. Owing to the amount of sharing and activity, social media sites are great for web searches. Social media allows you to connect with the audience on a personal level by responding to questions and comments, sharing content, and giving shoutouts to loyal fans.

3. Don’t Let an Email Sit for More Than A Few Hours 

Time is a dominant factor in measuring interaction quality. An answer to an email is fantastic if it arrives in half an hour but disappointing if it arrives a couple of days later. It’s not a good idea to let an email sit for more than a few hours unless it comes late at night. Be prompt about getting questions answered; it will reflect positively on you and your company as a whole. Responding without delay and succinctly gives the sender an idea of what it’s like to communicate and do business with you. 

Is starting an interior design business profitable?

Starting an interior design business can be profitable, especially with a strong portfolio and marketing strategy. The demand for customized, functional, and aesthetically pleasing spaces is growing. However, profitability depends on various factors including location, specialization, and client base. Proper planning and financial management are key to long-term success.

How do I start a small interior design business from home?

Starting an interior design business from home combines the creativity of design with the freedom of a home-based operation. With the right strategy, you can set up a profitable venture without needing a physical office space. Here’s a simplified roadmap to help you get started:

  1. Research the Market: Understand your potential clients and competition.
  2. Legal Formalities: Register your business, get the necessary permits, and open a business bank account.
  3. Business Plan: Develop a comprehensive plan outlining your services, pricing, and marketing strategy.
  4. Portfolio: Create a portfolio showcasing your best work.
  5. Set Up Workspace: Designate a home area as your office.
  6. Marketing: Build a website, and utilize social media and SEO to attract clients.
  7. Networking: Connect with industry professionals and potential clients.
  8. Client Meetings: Use video conferencing for consultations, or meet clients at the project location.

With determination and planning, your home-based interior design business can reach great heights.


Further Reading from our archives:

5 Reasons Interior Designers Should have a Masters in Education

6 Ways to Improve your Interior Design Business


** This post may include affiliate links from which I make a small commission. The price you pay is not affected.

Jen Stanbrook
Jen Stanbrook

Jen is an award winning digital publisher and has been creating interiors and home decor content for over 10 years.
She has an insatiable love of home interiors, has worked with hundreds of brands, and currently supports many bloggers within the creative industries to share their expertise through writing.
She spends most of her time in her little garden office pod, has 2 daughters and 2 (fighting) cats.

Find me on: Web | Twitter | Instagram

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